As Douyin evolves from a pure entertainment app into a fully integrated ecosystem for social interaction, … Douyin Marketing Guide: Algorithm, Content Formats, and Paid SolutionsRead more
Digital Channels
How to Market on WeChat in 2025 and 2026: Features, Formats, and Best Practices
WeChat in 2025 and 2026 is far more than a messaging app. It has evolved into … How to Market on WeChat in 2025 and 2026: Features, Formats, and Best PracticesRead more
Where Do Chinese Internet Users Search for Information?
For global marketers aiming to reach Chinese audiences, understanding how Chinese users search for information is … Where Do Chinese Internet Users Search for Information?Read more
Tencent’s Digital Marketing Ecosystem – How the Tech Giant Connects Brands and Consumers in China
Tencent is one of China’s most influential technology companies, and its digital ecosystem plays a central … Tencent’s Digital Marketing Ecosystem – How the Tech Giant Connects Brands and Consumers in ChinaRead more